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Best Practices
7 Signs Your Web Content Sucks (and How to Fix It)
Creating bad website content can be more damaging than having no content at all. Even with a solid content marketing strategy, poorly written or confusing pages can drive visitors away, hurt your search rankings, and make your brand appear unprofessional. Many businesses invest time and money into content that never achieves its goals because they overlook the basics of clarity, readability, and audience focus.
4 min read
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Best Practices
How To Increase Email Click Rates For Your 501c3 Nonprofit
Boost nonprofit email clicks: 7 proven tactics. Optimize for mobile, craft compelling CTAs, and create engaging content to drive action and meaningful engagement.
4 min read
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Fundraising
Payment Processors That Make Donations Easier
Sometimes, all that stands between you and a donation is a way to accept that donation. Imagine accepting a donation right from your phone! In a world where the swipe of a card goes a long way, having the mobility to do so is priceless.
4 min read
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Marketing
How Nonprofits Find Success with Cause-Related Marketing
There is a beautiful harmony created when a nonprofit and a corporation team up to promote a cause. It can build a two-way street that lasts for years to come. When done right, cause-related marketing leads to success on both sides. Let’s dive into what exactly this means and how it can help your nonprofit.
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Fundraising
Find More Success with In-Kind Donations
Many nonprofits make the mistake of thinking that fundraising only applies to raising money, so they neglect contributions that are not cash. In-kind donations include gifts of time, goods, expertise, and services. These kinds of contributions can help your nonprofit thrive, especially when economic times are tough, by lowering operating costs and providing needed materials and services to help meet your organization’s objectives.
4 min read
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