Nonprofit Marketing Resources

Adaptation. Can we call this the most appropriate word to describe our businesses and lives for the past year? You’ve likely become an expert at change and flexibility. Challenges surrounding the coronavirus pandemic have canceled in-person fundraising campaigns and reduced funds coming in while at the same time increasing the needs of the beneficiaries you serve. You’re probably exhausted and ready for things to get back to “normal.”

Finding the funds necessary to succeed in your nonprofit mission is a never-ending challenge. That’s why it’s especially important to have multiple strategies to help you raise funds. Hopefully, in addition to the traditional methods, you’re already exploring or about to explore the benefits of having a digital fundraising strategy. Well, no online fundraising strategy is complete without the right digital donation tools to help you succeed.

When’s the last time you learned something new? If it’s been a while, it might be time to pick up some new skills. The need for continued education never ends in the nonprofit sector. There is always something to learn or a skill to improve upon, making it seem challenging to keep up.

Corporate Social Responsibility, sometimes written as CSR, is a term thrown around a lot in the business world, specifically regarding ethicality and fair business practices. The word is used to hold companies, corporations, businesses, and organizations accountable for their actions and the implications their actions may have on their community, the environment, and those around them.

If your nonprofit has any sort of online presence, chances are it has a Facebook page. If you’ve started separate pages for various campaigns, are merging your nonprofit with another, or have accidentally created duplicates, it’s important to know how to merge pages! The process is simple. First, you’ll want to be sure of four things.